tag:blogger.com,1999:blog-4570913049660597918.post7491216031268571131..comments2024-03-16T00:32:59.230-07:00Comments on Marketing in India: King Fisher Red is DeadRajesh Aithalhttp://www.blogger.com/profile/16539468807540425685noreply@blogger.comBlogger2125tag:blogger.com,1999:blog-4570913049660597918.post-27896206341985343812011-10-09T02:30:36.128-07:002011-10-09T02:30:36.128-07:00@HIGHWAY HIPPIE, yes your observation that other a...@HIGHWAY HIPPIE, yes your observation that other airines like indigo have occupied the space & are doing well, is right, and perhaps time to say goodbye to Deccan..Rajesh Aithalhttps://www.blogger.com/profile/16539468807540425685noreply@blogger.comtag:blogger.com,1999:blog-4570913049660597918.post-20449636634042246302011-10-07T10:13:50.463-07:002011-10-07T10:13:50.463-07:00Kingfisher red always seemed like a confused brand...Kingfisher red always seemed like a confused brand- aspiring to be like its flamboyant cousin in the air, but never matched up to it or even to its direct low cost competition.<br /><br />I think,low cost operations is an orchestra that needs a conductor with a different line of thought.. which in India Indigo has mastered.. and having flown both, I would always choose an Indigo flight over a red service, simply because Indigo more or less does what it promises to do.. no frills attached.<br /><br />As you mentioned, it is the last nail in the coffin of Capt gopinath's Air deccan, where smarter, leaner, better airlines have taken its space!!HIGHWAY HIPPIEhttps://www.blogger.com/profile/15817590995831105833noreply@blogger.com