tag:blogger.com,1999:blog-4570913049660597918.post8642867856988488852..comments2024-03-16T00:32:59.230-07:00Comments on Marketing in India: Packaging Quality & SizeRajesh Aithalhttp://www.blogger.com/profile/16539468807540425685noreply@blogger.comBlogger1125tag:blogger.com,1999:blog-4570913049660597918.post-87365523751316544252011-05-23T06:54:44.499-07:002011-05-23T06:54:44.499-07:00Inflation is a tricky time especially for FMCG'...Inflation is a tricky time especially for FMCG's. On the first part where they are trimming the sizes of the products, well that has always been a traditional process during such times. And this time Inflation being due to huge demand in India and cooling this demon would take some time( government needs to bring abt policy changes), i beleive that its better to increase the prices by a small percentage than trying to reduce the overall quality( like degarding the covers). Consumers who now are information handy (technology enabled) would definitely take that.Manojnoreply@blogger.com