Observations and Insights into branding, product, distribution and promotion issues related to Indian Markets.
Saturday, August 1, 2009
Indian Market Through Photos 1
I have thinking about this idea for some time now, got the chance to implement it today. There are many things about our markets which cannot be written on, but a photograph....so
First two photos are about how water is sold in open plastic packets
Next is the concept of shared-auto
Last is a typical small retailer , even today close to 95% of retail happens through mom-n-pop stores
love it.
ReplyDeleteVery correct Sir ... the mom-n-pop stores r still ruling the game since they provide better accessibility.
ReplyDelete