I have been sort of following up on 25 year celebrations on Maggi Noodles in India, and in the Sunday Times of India saw the print ad which sort of follows up on the Meri Maggi theme where consumers write back on their own stories with the brand, a very good way of bringing out how consumers have developed a very close bond with the brand in the last 25 years. The campaign has a 360 degree coverage , spanning web, OOH, TV , Mobile and newspaper. Thought will share the print ad with my readers,
My earlier post on Maggi Noodles, Link
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