Saturday, September 8, 2007

Apple iPhone and the Price drop

Every consumer feels let down and disappointed when he finds that the prices of a product which purchased a couple of weeks back has dropped down. Could be the end of season sale or technology change as Steve Jobs would like to put it but it leads to a lot of heart burn and dissonance among the early adopters. Two months after the launch a reduction of 33% in the price of the product cannot be justified in terms of change in technology alone, but as the bits blog puts the reduction has been done keeping in mind the upcoming Christmas season. But i think apple should accept the fact that it read the market wrong in terms of the volumes it would be able to generate at the initial price. The $100 rebate to older consumers would add to the conviction of the consumers that they had been charged higher earlier...

More Reaction on the Blogsphere on the apple Price Reduction.....
Four mistakes Apple made with the iphone price reduction
Six Guesses why apple cut the iphone price



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