A good article in business standard on advergaming, juxapositioning advertising and gaming, Link
The strategist had a main article on the changing business models in Indian film industry, Link
The brand line has the story of $27-billion Sharp and its plans in India, Link
And an interview with Urquhart, President of Omega Watches, Link
Brand Equity covered the issue of Luxury brands, Link
Dial M for Mobile
Wednesday, February 20, 2008
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A good article in business standard on advergaming, juxapositioning advertising and gaming, Link
The strategist had a main article on the changing business models in Indian film industry, Link
The brand line has the story of $27-billion Sharp and its plans in India, Link
And an interview with Urquhart, President of Omega Watches, Link
Brand Equity covered the issue of Luxury brands, Link
Dial M for Mobile
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